For May 2019, the Expo Star of the Month award stretches a bit further afield and goes to our team in Athens – Otero, Eva and Vasiliki for their great performance working at ESC-HF. Notable mentions also go to our staff working at EBACE in Geneva, OTC Houston and Intersolar… [Read More]
We are delighted to announce that the award for April 2019’s Expo Star of the Month, goes to a team for their outstanding work at the Aesthetic and Anti-Aging Medicine World Conference and exhibition (AMWC) in Monaco at the Grimaldi Forum. Difficult choice as always because we had a lot… [Read More]
So, you’re thinking of traversing across seas and continents to exhibit your business in another country. Acquiring new prospects away from home will help you gain international reach. Reaching optimal trade show performance abroad could boost your lead potential and your business’s bottom line. But where do you begin? Right… [Read More]
According to research, 85% of an exhibitor’s success hinges on the performance of its booth staff. 80% of what attendees remember most about a trade show presence is their interaction with the company’s representatives. Face-to-face engagement with your trade show staff is critical to get right. Making an excellent first… [Read More]
Do the promotional staff representing you at your event know what they should be doing, who they should be approaching and why? Good – that’s one of the most important parts of a successful trade show lead generation strategy, especially if each member of your team understands their role in… [Read More]
Does your promotional staff know about GDPR? As a matter of fact, do you, either? An acronym for ‘General Data Protection Regulation’, new GDPR legislation is set to come into action on 25 May 2018 and is set to completely rewrite the way businesses can collect and store consumer data.