News & Media

Event and Exhibition managers work in a hectic stressful environment. They have handle multiple suppliers, extremely stressful situations like things and people not turning…

Exhibiting is a golden opportunity to engage with audiences and improve trade show performance using face-to-face engagement. Pushy sales will only get you so…

So, you’re thinking of traversing across seas and continents to exhibit your business in another country. Acquiring new prospects away from home will help…

According to research, 85% of an exhibitor’s success hinges on the performance of its booth staff. 80% of what attendees remember most about a…

You have included exhibiting at trade shows in your marketing plan for this year and have allocated budget and resources. You’re now finalising your…

Trade show marketing isn’t what it once was. More and more, technology is becoming an essential part of the on-the-floor experience, helping exhibitors to…

What’s the most important thing for you when it comes to trade show marketing? It’s, obviously, a chance to interact with customers and potential…

Marketing to different generations can be difficult, with older marketers and those at more established brands at times struggling to get their point across…

It’s official – we’ve reached our tenth birthday as a promotional staffing agency! The trade show industry has transformed over the past decade, and…

The trade show marketing sphere was an interesting place to be this year. So many changes are taking place in the industry over a…

We often talk to clients who know they should be exhibiting, but are unaware of precisely what they should be focused on. In this…

So, you’re finally ready to take your company to new heights by exhibiting at a respected, international trade show. The chance is there to…